数字前沿2024

四个星期, the biggest names in the digital ad industry and everything you need to elevate your 2025 planning. 全部免费.

Spencer Matthews speaking on stage at IAB Upfronts
10月2日至24日

接下来会发生什么?...

Digital Upfronts is back this October and it’s coming in hot with four weeks of fresh ideas and wow-worthy speakers from 亚马逊, 英国广播公司工作室, 《dsn彩乐园网址》和YouTube. Stand by for exclusive announcements and product launches as industry leaders at the forefront of digital innovation assemble top talent and expert insight to give your 2025 planning an edge. 

除了, 播客, 游戏, Retail Media and CTV Upfronts are all returning to The Steel Yard for a channel-first deep-dive with 15 trailblazing companies. Join them as they showcase what they can offer advertisers and reveal how pioneering brand-led opportunities are evolving the ad experience.

All Digital Upfronts are free to attend and open to all. Book your 2024 tickets now below.

现在开始预订

亚马逊, 英国广播公司工作室, 《dsn彩乐园网址》和YouTube will debut brand new launches and insight, while channel-oriented 播客, 连接电视, Retail Media and 游戏首播 will be taking place at The Steel Yard as part of a four-week festival of digital innovation. 现在免费预订

亚马逊

亚马逊

2024年10月2日

英国新闻

太阳

2024年10月8日

英国广播公司

英国广播公司工作室

2024年10月9日

YouTube

YouTube的节日

15 October - 16 October 2024

游戏

游戏首播

动视暴雪传媒, 亚马逊的广告, Anzu, 数码发电机, Global and Venatus will all be at The Steel Yard on Tuesday 22 October with the 411 on cutting-edge ad technologies, game-changing integrations and in-game effectiveness. 游戏 is no longer a niche hobby, 所以如果是高度参与的, diverse and rapidly growing audience sounds like something you want to tap into, 游戏首播 needs to be on your calendar for 2024. 

播客首播

播客首播

Advertisers’ investment in 播客ing grew by an impressive 去年23%… want to get in on the audio action? 播客首播 is here to help you navigate what’s on offer - from the established charts-toppers to the new must-listens - and understand how to use emerging tech to resonate with listeners. Throw plenty of top-tier talent into the mix (past 播客首播 alumni include Jessie Ware, Jon Sopel and THE Oprah) and you’ve got a show not to be missed. Join Bauer Media, Global, Mail Metro Media and Novel on Wednesday 23 October at The Steel Yard.

零售媒体合作伙伴

零售媒体前瞻

Find the perfect fit for your marketing strategy as 零售媒体前瞻 returns to The Steel Yard on Wednesday 23 October with bags of inspiration and major brands in tow. ASOS, Nectar360, SMG, Tesco Media & 洞察力 Platform and Uber Advertising will get you clued up on the latest shifts in the channel and dialled into the conversation on many a marketer's lips, while showcasing the best brand partnerships and in-store activations to harness.  

ctv

前置连接电视

Ready for stacks of consumer insights, bold marketing strategies and eye-popping innovations? NBC Universal, Sky Media, Vevo and Warner Bros. Discovery are on the line-up for 前置连接电视 on Thursday 24 October, following its debut last year. Navigate your way to prime time as our speakers let you in on how to craft a winning CTV strategy with more oomph than a Saturday night game show. 

Audience at IAB 游戏首播 2023
会发生什么

Catch up on Digital Upfronts 2023

Seasoned Upfronts goers and welcome newbies can recap on all the action from Digital Upfronts 2023 below.

Rediscover the joy of digital advertising

Champion connections instead of clicks. Capture audiences' imaginations, not just their attention. Boldly move to your own beat instead of letting tech set the pace. It’s time to rediscover the joy of digital.

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